WhirlSpot Media | Integrated Digital Marketing and PR Agency in Nigeria
Most African press releases succeed or fail in the first ten seconds a business editor sees them. It’s 9:47 AM in a Lagos newsroom, and the editor’s inbox is stacked…
Global brands land in African markets with big budgets, bold ambitions, and boardroom confidence. But without a clear African PR strategy, they often hand communications to an intern with a…
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When international brands prepare to enter the Nigerian market, corporate events are often seen as ceremonial, something that ticks the box. But in reality, corporate events in Nigeria can open…
Imagine this… You’re casually scrolling through your business account’s notifications until… You discover your brand is gaining traction on social media but for all the wrong reasons. Maybe someone made…
In a rapidly evolving economic landscape, the intersection of data and creativity has become a focal point for driving impactful results in African PR. As Africa's economies continue to grow…
At first glance, Public Relations (PR) and Marketing seem like close cousins in the big marketing family. They both wear the brand awareness badge, right? But dig a little deeper,…
Did you know that 83% of consumers say trust plays a major role in their purchasing decisions? In an increasingly competitive marketplace, building trust and credibility has become the cornerstone…
"I'm a Barbie enthusiast in a Barbie-inspired realm..." These catchy lyrics from Aqua's popular song, "Barbie Girl," instantly transport us to a world of nostalgia. Barbie, the iconic doll, has…
For any business, choosing a Digital PR Agency in Nigeria can be stressful, and the outcome can impact the success or failure of your marketing at large. Appointing a Digital…
