
Influencer Marketing: What African Brands Need To Know
It’s an influencer’s world, and we live in it. In 2016, the influencer market grew from $1.7 billion to $9.7 billion in 2020. In 2021, it rose to $13.8 billion,…
WhirlSpot Media | Integrated Digital Marketing and PR Agency in Nigeria

It’s an influencer’s world, and we live in it. In 2016, the influencer market grew from $1.7 billion to $9.7 billion in 2020. In 2021, it rose to $13.8 billion,…
The surging number of African startups and brands eyeing the continent as a growth engine validates the critical need for digital marketing. As the decade unfolds, digital marketing remains a…
With over 4 billion people using the internet globally, ignoring digital marketing means missing out on 57% of the world's potential customers. Companies that leverage digital strategies see an average…
Each year brings defining moments that shape the digital marketing landscape and technological advancements. In 2023, global events have already made a significant impact on industries worldwide. Looking ahead to…
Gone are the days when social media was merely an accessory in your marketing toolkit. It has evolved into the pulsating core of every successful marketing and advertising strategy. Social…